DUBAI & THE RETAIL MARKET

Dubai’s retail and trading sector, by contributing 29% to Dubai’s GDP while employing about a quarter of the workforce, remains the cornerstone underpinning Dubai’s growth

Dubai also jumped to the top rank in the world in the MasterCard global destination cities in 2016, reporting a total international visitor spend of USD 31.3 billion, (58% higher than the second-place London), yet offering the most competitive prime rents across global retail hubs.

The retail market in Dubai is seasonal, peaking at the Dubai Shopping Festival while witnessing a drop in footfalls in summer. To maintain the retail momentum during summer, tactical campaigns such as Dubai Summer Surprises and the all day shopping ventures during the regional EID vacations are promoted and supported by the retail sector.

Retail Malls have become landmark destinations combining experiences across shopping, dining, family entertainment and leisure activities